simplicity
simplicity
simplicity
Intentionality
Intentionality
Intentionality
Craft
Craft
Craft
Designer, Photographer, Cook, Artist, Maker, Tinkerer
Transforming Vision Into Results
Me:
I have been making, experimenting, iterating my whole life. I'm fascinated by the rich nuances of the human experience, the affect of the built environment on the visceral, and the levers of persuasion that let us determine our collective destiny. My goal is to bring a perfect blend of aesthetics and usefulness to the world.
6+
Years of Corporate Experience
6+
Years of Corporate Experience
6+
Years of Corporate Experience
6+
Years of Corporate Experience
20+
Successful Projects
20+
Successful Projects
20+
Successful Projects
20+
Successful Projects
∞
More Work to do
∞
More Work to do
∞
More Work to do
∞
More Work to do
MY PROCESS:
HOW I WORK
DISCOVERY
What's the problem? What's the context? What's irrelevant? This stage is by far the most delicate, and asking the right questions is crucial to identifying the path forward.
01
BRAINSTORM
Knowing what we know, and contingent on the circumstances, the next step is to go as wide as possible in the search for solutions. Big, small, crazy, restrained. Explore the gamut without hesitation, sketching solutions and discussing implications.
02
FEEDBACK
Brainstorms are for going wide while socializing ideas and gathering feedback serves to refine naive ideas into practical ones. This is a time for consensus building, pragmatism, honesty, and steadfast user advocacy.
03
ITERATE
Knowing when to go back to the drawing board, who to involve, when enough is enough. The perfect is often the enemy of the good. Maintaining a critical lens and a willingness to be honest, reassess, and rework is the one true way forward.
04
SHIP
A thousand no's for every yes.
05
DISCOVERY
What's the problem? What's the context? What's irrelevant? This stage is by far the most delicate, and asking the right questions is crucial to identifying the path forward.
01
BRAINSTORM
Knowing what we know, and contingent on the circumstances, the next step is to go as wide as possible in the search for solutions. Big, small, crazy, restrained. Explore the gamut without hesitation, sketching solutions and discussing implications.
02
FEEDBACK
Brainstorms are for going wide while socializing ideas and gathering feedback serves to refine naive ideas into practical ones. This is a time for consensus building, pragmatism, honesty, and steadfast user advocacy.
03
ITERATE
Knowing when to go back to the drawing board, who to involve, when enough is enough. The perfect is often the enemy of the good. Maintaining a critical lens and a willingness to be honest, reassess, and rework is the one true way forward.
04
SHIP
A thousand no's for every yes.
05
DISCOVERY
What's the problem? What's the context? What's irrelevant? This stage is by far the most delicate, and asking the right questions is crucial to identifying the path forward.
01
BRAINSTORM
Knowing what we know, and contingent on the circumstances, the next step is to go as wide as possible in the search for solutions. Big, small, crazy, restrained. Explore the gamut without hesitation, sketching solutions and discussing implications.
02
FEEDBACK
Brainstorms are for going wide while socializing ideas and gathering feedback serves to refine naive ideas into practical ones. This is a time for consensus building, pragmatism, honesty, and steadfast user advocacy.
03
ITERATE
Knowing when to go back to the drawing board, who to involve, when enough is enough. The perfect is often the enemy of the good. Maintaining a critical lens and a willingness to be honest, reassess, and rework is the one true way forward.
04
SHIP
A thousand no's for every yes.
05
DISCOVERY
What's the problem? What's the context? What's irrelevant? This stage is by far the most delicate, and asking the right questions is crucial to identifying the path forward.
01
BRAINSTORM
Knowing what we know, and contingent on the circumstances, the next step is to go as wide as possible in the search for solutions. Big, small, crazy, restrained. Explore the gamut without hesitation, sketching solutions and discussing implications.
02
FEEDBACK
Brainstorms are for going wide while socializing ideas and gathering feedback serves to refine naive ideas into practical ones. This is a time for consensus building, pragmatism, honesty, and steadfast user advocacy.
03
ITERATE
Knowing when to go back to the drawing board, who to involve, when enough is enough. The perfect is often the enemy of the good. Maintaining a critical lens and a willingness to be honest, reassess, and rework is the one true way forward.
04
SHIP
A thousand no's for every yes.
05
EXPERIENCE:
MY CAREER JOURNEY
March 2022 - Present
General Motors
Senior Designer
- Transformed vehicle OS frameworks and design practices by establishing a flexible, modular UI system, enabling consistencies across disparate vehicles and display configurations. - Designed key elements of a complete in-vehicle operating system overhaul, including home screen and app launcher, front passenger experience, and a bespoke multi-modal & multi-dimensional voice assistant. -Developed advanced prototypes which enabled system-wide look across for yet-to-be-developed software and yet-to-be-defined hardware, enabling cross-functional alignment, design consistency, and robust user testing in advance of implementation. - Attributed patent filed for an LLM AI voice assistant AI-driven adaptive interface system. Collaborated with Google, Amazon, Apple, and Microsoft to design and integrate third party apps and services.
March 2022 - Present
General Motors
Senior Designer
- Transformed vehicle OS frameworks and design practices by establishing a flexible, modular UI system, enabling consistencies across disparate vehicles and display configurations. - Designed key elements of a complete in-vehicle operating system overhaul, including home screen and app launcher, front passenger experience, and a bespoke multi-modal & multi-dimensional voice assistant. -Developed advanced prototypes which enabled system-wide look across for yet-to-be-developed software and yet-to-be-defined hardware, enabling cross-functional alignment, design consistency, and robust user testing in advance of implementation. - Attributed patent filed for an LLM AI voice assistant AI-driven adaptive interface system. Collaborated with Google, Amazon, Apple, and Microsoft to design and integrate third party apps and services.
March 2022 - Present
General Motors
Senior Designer
- Transformed vehicle OS frameworks and design practices by establishing a flexible, modular UI system, enabling consistencies across disparate vehicles and display configurations. - Designed key elements of a complete in-vehicle operating system overhaul, including home screen and app launcher, front passenger experience, and a bespoke multi-modal & multi-dimensional voice assistant. -Developed advanced prototypes which enabled system-wide look across for yet-to-be-developed software and yet-to-be-defined hardware, enabling cross-functional alignment, design consistency, and robust user testing in advance of implementation. - Attributed patent filed for an LLM AI voice assistant AI-driven adaptive interface system. Collaborated with Google, Amazon, Apple, and Microsoft to design and integrate third party apps and services.
March 2022 - Present
General Motors
Senior Designer
- Transformed vehicle OS frameworks and design practices by establishing a flexible, modular UI system, enabling consistencies across disparate vehicles and display configurations. - Designed key elements of a complete in-vehicle operating system overhaul, including home screen and app launcher, front passenger experience, and a bespoke multi-modal & multi-dimensional voice assistant. -Developed advanced prototypes which enabled system-wide look across for yet-to-be-developed software and yet-to-be-defined hardware, enabling cross-functional alignment, design consistency, and robust user testing in advance of implementation. - Attributed patent filed for an LLM AI voice assistant AI-driven adaptive interface system. Collaborated with Google, Amazon, Apple, and Microsoft to design and integrate third party apps and services.
May 2021 - March 2022
CommerceHub
UX Designer
- Conceptualized and delivered an AI product copy generation system. Evolved that same system to tailor copy for brand voice and SEO. - Handled UX, information architecture, and UI design for core services facilitating the merger of two disparate systems. - Designed a product data exchange interface that resulted in 8x increase in sku-to-site time. - Conducted extensive research and testing in partership with UXR to define, learn, execute, verify, and improve output.
May 2021 - March 2022
CommerceHub
UX Designer
- Conceptualized and delivered an AI product copy generation system. Evolved that same system to tailor copy for brand voice and SEO. - Handled UX, information architecture, and UI design for core services facilitating the merger of two disparate systems. - Designed a product data exchange interface that resulted in 8x increase in sku-to-site time. - Conducted extensive research and testing in partership with UXR to define, learn, execute, verify, and improve output.
May 2021 - March 2022
CommerceHub
UX Designer
- Conceptualized and delivered an AI product copy generation system. Evolved that same system to tailor copy for brand voice and SEO. - Handled UX, information architecture, and UI design for core services facilitating the merger of two disparate systems. - Designed a product data exchange interface that resulted in 8x increase in sku-to-site time. - Conducted extensive research and testing in partership with UXR to define, learn, execute, verify, and improve output.
May 2021 - March 2022
CommerceHub
UX Designer
- Conceptualized and delivered an AI product copy generation system. Evolved that same system to tailor copy for brand voice and SEO. - Handled UX, information architecture, and UI design for core services facilitating the merger of two disparate systems. - Designed a product data exchange interface that resulted in 8x increase in sku-to-site time. - Conducted extensive research and testing in partership with UXR to define, learn, execute, verify, and improve output.
August 2019 - May 2021
xSoTec
UX Design Intern, UX Designer, Product Manager, Strategist
- Owned day-to-day operations, demonstrating leadership and initiative in a fast-paced environment. - Introduced agile development principles, enhancing efficiency in project management and deployment. - Designed bespoke education management systems, focusing on user experience and accessibility. - Managed client relations, ensuring satisfaction and fostering long-term partnerships. - Assisted in securing external funding and new business opportunities, contributing to company growth.
August 2019 - May 2021
xSoTec
UX Design Intern, UX Designer, Product Manager, Strategist
- Owned day-to-day operations, demonstrating leadership and initiative in a fast-paced environment. - Introduced agile development principles, enhancing efficiency in project management and deployment. - Designed bespoke education management systems, focusing on user experience and accessibility. - Managed client relations, ensuring satisfaction and fostering long-term partnerships. - Assisted in securing external funding and new business opportunities, contributing to company growth.
August 2019 - May 2021
xSoTec
UX Design Intern, UX Designer, Product Manager, Strategist
- Owned day-to-day operations, demonstrating leadership and initiative in a fast-paced environment. - Introduced agile development principles, enhancing efficiency in project management and deployment. - Designed bespoke education management systems, focusing on user experience and accessibility. - Managed client relations, ensuring satisfaction and fostering long-term partnerships. - Assisted in securing external funding and new business opportunities, contributing to company growth.
August 2019 - May 2021
xSoTec
UX Design Intern, UX Designer, Product Manager, Strategist
- Owned day-to-day operations, demonstrating leadership and initiative in a fast-paced environment. - Introduced agile development principles, enhancing efficiency in project management and deployment. - Designed bespoke education management systems, focusing on user experience and accessibility. - Managed client relations, ensuring satisfaction and fostering long-term partnerships. - Assisted in securing external funding and new business opportunities, contributing to company growth.
July 2018 - August 2019
Success Academy
5th Grade Science Teacher
Part of the founding group of teachers and students within Success Academy East Flatbush in Brooklyn, NY. My responsibilities included the creation and implementation of curriculum, classroom management, special education management, test proctoring, and one-on-one development. Achieved test scores within the top 15% of all SA schools as a first-year teacher. Awarded rookie of the year.
July 2018 - August 2019
Success Academy
5th Grade Science Teacher
Part of the founding group of teachers and students within Success Academy East Flatbush in Brooklyn, NY. My responsibilities included the creation and implementation of curriculum, classroom management, special education management, test proctoring, and one-on-one development. Achieved test scores within the top 15% of all SA schools as a first-year teacher. Awarded rookie of the year.
July 2018 - August 2019
Success Academy
5th Grade Science Teacher
Part of the founding group of teachers and students within Success Academy East Flatbush in Brooklyn, NY. My responsibilities included the creation and implementation of curriculum, classroom management, special education management, test proctoring, and one-on-one development. Achieved test scores within the top 15% of all SA schools as a first-year teacher. Awarded rookie of the year.
July 2018 - August 2019
Success Academy
UI / UX Designer
Part of the founding group of teachers and students within Success Academy East Flatbush in Brooklyn, NY. My responsibilities included the creation and implementation of curriculum, classroom management, special education management, test proctoring, and one-on-one development. Achieved test scores within the top 15% of all SA schools as a first-year teacher. Awarded rookie of the year.
Clients
Clients
Clients
PARTNERED BRANDS
PARTNERED BRANDS
PARTNERED BRANDS
PARTNERED BRANDS
general motors
google
rithum
belk
amazon
microsoft
macy's
canadian tire
general motors
google
rithum
belk
amazon
microsoft
macy's
canadian tire
general motors
microsoft
amazon
canadian tire